
Profile
PROFESSIONAL EXPERIENCE
Singa Deutschland
Singa NRW Pioneers | Rheinpreneur Newcomer Award, Singa Berlin
Germany | 2025 – Mar to Aug
- Orchestrate event success by managing logistics for both virtual and inperson formats, including pre-event planning and on-site execution.
- Elevate visibility through strategic identification of key promotional channels and proactive engagement with stakeholders via outreach and networking.
- Galvanise team strategy by attending relevant events, mapping key players, and sharing insights to facilitate stronger collaborations.
Freelance Consultant
Research & Consumer Insights
Germany (Remote) | Apr 2024 – Apr 2025
- Led end-to-end research processes: interviews, data analysis, synthesis, and strategy.
- Delivered actionable insights for clients in finance, logistics, e-commerce, automotive, and public sectors.
Liberty Mutual Insurance
Latin America, USA and Europe | 2017 – 2024
Innovation Consultant
2023 – 2024
- Defined innovation strategy for Brazil operations, managing governance and experimentation programs.
- Fostered intrapreneurship, supported agile teams, and led design thinking coaching.
CX and Digital Project Leader
2021 – 2023
- Led cultural and digital transformation across LATAM and Europe.
- Managed global upskilling programs and coordinated UX teams in 7 countries.
- Conducted mixed-method research to inform regional strategies.
International Trainee
2019 – 2021
- Accelerated career program across Operations, Claims, Product & CX teams.
- Designed and launched B2B2C digital platform and product portfolio systems.
Business Designer
2017 – 2019
- Head of innovation lab and experimentation hubs.
- Facilitated national design challenges and workshops.
SDS Service Design Sprints
Service Design Intern
São Paulo | 2015 – 2016
- Participated in service design sprints with corporate clients.
- Applied ethnographic and co-creation tools.
EDUCATION
IED – Istituto Europeo di Design (Brazil)
Postgraduate in Strategic Design & Innovation | 2017 – 2019
UNESP (Brazil)
Bachelor’s in Product Design | 2010 – 2015
ISC Paris (France)
Exchange in Business Management | 2013
Parsons The New School (USA)
Summer Program in Strategic Design Management | 2014
SKILLS & TOOLS
- Design Thinking, Service Design, Systems Thinking
- UX Research, Ethnography, Qualitative & Quantitative Methods
- Workshop Facilitation (In-Person & Remote)
- Strategic Foresight, Product Discovery, Agile Coaching
- Mural, Figma, Adobe Suite, Miro
LANGUAGES
- Portuguese (Native)
- English (Fluent)
- Spanish (Advanced)
- French (Intermediate)
- German (Intermediate – B1 currently studying)
